Development of the plastic surgery department of ADONIS medical centers

Client: A private medical center network ADONIS

 

Brief information about the client: ADONIS is a well-known network of private medical centers for adults and children which has been on the market for 20 years. With 10 branches in Kyiv and the Kyiv region, ADONIS also has an innovative stem cell laboratory.

 

Objectives:

  • Expansion and development of the plastic surgery department.
  • Creation of a separate website on the topic of plastic surgery.
  • Active social media management with the emphasis on the new department.

 

What did we implement?

1. Market analysis: We studied the needs and interests of the target audience by analyzing trends in plastic surgery.

2. Website creation: We developed a modern website which presents plastic surgery services while taking into the consideration the characteristics of the target audience.

3. Social media content: We organized regular publication of informative and promotional posts.

4. Interaction with the patients: We organized feedback, consultations and Q&A’s on social media.

 

Results:

  • Considerable surge in the interest for plastic surgery services at ADONIS medical centers.
  • Increase in the number of questions and consultation appointments via the new website and social media activity.
  • Positive feedback from the patients and growth in their brand loyalty.

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